Website development


Some domain names are going to help you much better with SEO and will generate the amount of website traffic you want; for that, you will need to find a good domain name for your website.

Type of Domains

There are four kinds of domains conforming to SEO:

Niche domains. These kinds of domains are generally created with long-tail/ detailed keywords. They are also very specific about subjects or a sub-category. Niche domains are easy to work with as you build a few pages for those websites and focus on off-page SEO to attract traffic.

Brand domains. These domains only include the brand name. For example, Lindt is a brand for chocolates and they used this brand in their domain name. These kinds of domains need a little more effort to build up for SEO especially if your brand is unfamiliar or new.

Keyword domains. This is similar to niche domains but needs more keyword specific than niche websites. It is a domain name that contains keywords regarding your business, products, services, etc.

Keyword and brand domains. These types of domains are suggested by Google Algorithm. Especially for e-commerce websites to generate traffic and sales on your website. You can improve the reputation of your brand with these domains and also take advantage of keyword for SEO. A very apt example is Kyliecosmetics.

We recommend brand+keyword domains for you if you would like to do serious businesses with your blog, e-commerce or brand name in the future. You will get the advantage of keywords for SEO of your site and you will have a memorable name as well. However, keyword domains can also be a remarkable option for you.

Niche domains have diversity with other domain types. So you need to treat niche domains in a distinctive way. If you want to target a specific search keyword, this is going to be the best alternative for you.

Best SEO Practices for Domains

  • Don’t use hyphens in your domains. Such as You can prefer to use shorter or longer domains instead of domains with hyphens if you can’t find available domains.
  • Using numbers on your domains is not also very good until you use it as a brand name or keyword+brand.
  • Your domain name should be something memorable and shorter with a lasting impact that people will remember easily.
  • Choose .com domains first and then .net. TLD is important. Google treats all TLDs equally is not the truth.
  • Try to get a new clean domain instead of an old domain as it can be quite problematic and may need to work hard to rectify previous SEO issues
  • Short domains are very valuable and helpful since they are easier to remember appreciated by Google.
  • Check search volume to check the potential traffic of your chosen keywords if the chosen domain name includes it.

Before you start evaluating features of different hosting companies, you need to give yourself answers to several questions in order to understand what are your exact needs as WordPress website owners and hence save money.

  • Will your website have plenty of pages or just a few?
  • How many visitors do you expect to come to your website in the near future?
  • How much storage space will your files need at the moment and how much you might need in the near future?
  • Will your WP website or blog have scripts, apps, or any downloadable material, that is, will it require a greater processing speed?
  • What kind of technical assistance you might need?
  • How much money can you want to spend?

Nearly all hosting companies provide their services for WordPress websites because of their popularity in the previous years and ease of installation in a few clicks. Check what you need to check immediately is if a certain company supports PHP version 7.0 or higher as well as the MySQL database. Anything less than these standards will give you a lot of headaches and possible website crashes. Now, this is what you should consider when you choose a hosting company for your WordPress website.

Types of WordPress Hosting

Most hosting companies fulfill basic demands to host WordPress websites, let’s mention types of hosting services for WordPress.

Free Hosting

It is easily available and usually provided by a reseller, who acts as a middle-man. Using free hosting always has the effects of ads popping up without permission and sudden service and assistance shutdown that lead to losing a provider. But, the platform offers free hosting that won’t just disappear and allows you to create a sub-domain in a jiffy.

Shared Hosting

It is the most popular hosting type for WordPress websites. In this case, one server is shared with several websites. Shared hosting packages have better WordPress tools, easy to use cPanel, and good tech support at your disposal. Shared hosting doesn’t come with unlimited storage space.


A virtual private server is one server that is split into several individuals so that each of its users has the privacy of their own server. You can choose which components to use so that the VPN is good for bloggers with a significant number of visitors.

Dedicated Hosting

It’s intended to be used by one user only, which means you will have your own server on some location. It’s recommended for websites with heavy traffic and it would avoid the website from crashing. Dedicated hosting brings extreme stability and security to the website.

MySQL Hosting

This hosting can be incorporated in nearly each one of the above-listed types. This hosting provides the MySQL database management system through which the relational databases of a website are managed. It is open-source software whose source code can be changed to suit individuals’ particular needs. When choosing MySQL hosting provider, you need to pay attention to various features that are offered to keep your website active. That’s because doing serious development on top of MySQL, which goes beyond using local MySQL server, requires a remote dedicated MySQL server to access it all the time.

There are two more types of WordPress hosting and they are intended for users with no technical knowledge whatsoever: Managed Hosting and Cloud Hosting.

For a hassle-free experience, you may contact us.


A time-consuming site can scare away not only consumers but also search robots. The inadequate loading time of a site confines it in the bottom positions of search results. Contrarily, faster loading leads to higher positions in the search engines, the loyalty of the visitors, and in the end increase in the conversion rate. Image optimization gives the site an added source of traffic from image search.

The increasing domination of visual content on the Internet (graphics often makes up 80% or more of the total page size) provides new opportunities to increase search traffic, by optimizing video and images.  Moreover, a high-quality image or attractive infographics can become a conducive source of attracting visitors to the site, as well as high-quality text content.

So, what factors need to be taken into account?

  1. Image size
  2. Image filename
  3. The Alt and Title attributes
  4. Micro-markup for images
  5. The content around images
  6. Stock images
  7. Interaction and popularity of images

One thing that must be kept in mind by WordPress developers, when it comes to using images in websites, is to optimize the images as per the theme of your WordPress website. Images take substantial space on your WordPress website and therefore, it is essential to optimize them adequately so that they can’t hamper the website’s loading speed. Too many images add to the extra server storage space, which results in the increased bandwidth of the website, making the website load slow. A fast loading website is your required element for developing a functional user-centric website. Thus, websites having exceptional speed attract more users, more sales, more revenues to the business that make it much more successful.

So yes, optimizing your images is an essential practice to make your site lighter and faster. Users tend to care more about speed than the design of the site. Speed can directly affect sales on the website by increasing conversion rates.

Here are 10 Best Image Optimization Plugins for Speeding Up WordPress Website;

  • Smush
  • EWWW Image Optimizer
  • Imsanity
  • Imagify Image Optimizer
  • Compress JPEG & PNG images
  • ShortPixel Image Optimizer
  • WP Retina 2x
  • it Image Optimizer
  • Lazy Load
  • Optimus Image Optimizer

Do not underestimate the impact of image optimization. Images are one of the major reasons for a slow website. Google doesn’t like slow speed websites and nor do your visitors and clients. Especially, if you want to monetize through your WordPress site, an unoptimized site will hamper your SEO, drag you down in SERPs, increase your bounce rates, and will lose you money.

No matter if you prefer doing the image optimization manually or choosing a plugin to automate it, you will see the good results sooner rather than later. There’s a lot more to image optimization, so the smartest way to get started is to audit your site and see where your images stand and do the needful improvements.


The Journey of Static HTML Site to Dynamic WordPress website

Step 1. Put together A Blueprint First for Your Future Website:

Remember to have a backup your HTML site (just as a precaution). Carry out some research if need be. Put together your plan on a sheet of paper, or in Evernote, and get ready for the next part. Before starting the conversion process of HTML to WordPress, a blueprint of your future website should be prepared in advance. A website blueprint should be carefully created plan to develop the site in a proper and systematic manner. It helps individuals to get the desired website with less difficulty and determines how to carry out different website development works, such as the type of the future site, punchlines/business lines, targeted audience, website layout, and design, content to be transferred to the new website, Programming and website migration to a new hosting, testing, etc.

Step 2. Choose A Suitable WordPress Theme:

There are several free and premium WordPress themes. Just evaluate them from different angles and choose the best theme for your future WordPress website. If you have a decent knowledge of different programming languages, just create a fresh theme for your website. You can also use the child theme for this purpose.

If you are a non-technical person, switch to the HTML to WordPress provided by IT companies to perform this action easily.


Step 3. WordPress Installation:

Setting up WordPress locally or with your hosting provider is the easiest part. Installing WordPress with a hosting service is simple and straightforward, most hosts have easy 1-click installation options, or in the case of managed WordPress hosting they’ve already installed WordPress for you.

You can choose to install WordPress manually on a separate domain or in a directory of its own. Go to Settings –> Reading on your WordPress admin screen and check (tick) Discourage search engines from indexing this site in the Search Engine Visibility section. You don’t want search engines and clients to find your WordPress site while still in the development stage. Once the WordPress website is up and running, you are ready for the next part: bringing over your content.

Step 4. Level-up the Content:

Now that, the WordPress theme is uploaded, it is time to upload the content to your website.

Know that site content is stored in the MySQL database. Just extract the content from there and upload it to your new website. You can use WordPress plugins to complete this process easily and quickly.

If your HTML site runs on a commercially accessible CMS, you might have an importing tool at your hand. Find that tool, click a few buttons here and there, and your work is done!

When you import content manually, make sure you use the Paste as Plain Text button to copy the content to WordPress, or paste into the “Text” side of each post so as to not by mistake transfer over any of your old formatted pages. Do some work on reformatting and add or subtract from your content if need be.

With the content done in your new WordPress platform, it is time to give your website a nice and personal design.


Step 5.Review and Launch Your Website:

By now, you might have successfully converted your HTML website to the WordPress stage. Just review the website at least two times to eradicate any UX/UI issues, navigational problems, loading problems, 404 pages, etc. Once you find no error, launch your website for visitors, search engines and bots.

WordPress offers an overabundance of benefits when considered for website creation, here’s presenting the top 5 reasons to switch to this platform:

  • A Dynamic CMS
  • Easy to Work
  • SEO-Friendly
  • Huge Community of Developers
  • Customizable According to your Design


Today in this ever-changing aggressive business world, having a dynamic WordPress website can be the ultimate solution for your business to grow. These days demand all-inclusive, professional and scalable WordPress site development is immense. By, following the above-mentioned procedures, one can easily convert their static HTML website into a WordPress site. Not sure about your skills just hire WordPress programmers to manage and operate your WordPress website successfully.




Selecting a website development platform is something that directly impacts a brand’s image. Choosing a website design is really vital. If a website owner wants to hire a WordPress developer, then he must have many questions about the website’s future. The website owner is trusting on developer and outsourcing work to give what exactly the owner needs. There are tons of developers and agencies that would be happy to help but before choosing potential developer, be sure to ask following questions that would surely help you make the right decision:

  1.  Years of Experience Do They Have In Developing WordPress Solutions?

Your potential developer has to be experienced enough with different WordPress solutions especially the kind you need as experience is one thing that matters, even more than the knowledge and skills.

  1.  Expected Details From the Owner?

Your web developer will need to know the basic and detailed idea of the website, your requirements, and your vision or goal with the website. Your web developer will also need to know these specifics for your site

  • Advance payment
  • Website content, images, and other data.
  • Domain and web hosting details
  • Terms & conditions (or signing the contract agreement)
  1.  What Is The Cost Of Development?

After explaining your project, the main question should be the estimated cost of development. The developer will analyze theme creation/purchase, requirements, plugins, and integrations, etc., and give you an estimated cost of the project accordingly. As per your budget, you can then decide to continue with them or not.

  1.  Will A New Theme be Created or An Existing One Would be Used For My Website?

There are usually three options,

  • You can use an existing theme
  • Get one created from scratch
  • Customize an open theme according to your requirements

Most WordPress firms and/or developers would be willing to create a new WordPress theme for your project from scratch and the cost of the project may vary accordingly. The developer can suggest the best option but the selection depends on owners.

  1.  Procedure Followed To Develop A WordPress Site?

All developers first analyze your requirements, then build a blueprint, show it to you, choose a theme, and get the development process started. Ask for a testing phase if they don’t provide, to analyze the quality of the final product. The development of a site is a multi-step process that requires multiple persons including a designer, developer, tester, content creator and others. Make sure what you are looking for.

  1.  Will My Website Be Responsive On All Platforms?

If you wish to utilize the traffic coming from mobile devices, mobile responsiveness is crucial. More and more users are performing basic searches and browsing tasks on their mobile devices. So, ask questions.

  1.  Complete Ownership Of My Website?

Pen down in contract for 100% ownership of the website once it is completed by developer and you’ve paid for it. You need to ask for all these accesses:

  • FTP access
  • WP Admin access
  • Database access
  • Domain and DNS settings access
  1.  What Kind Of Security Measures Will My Website Have?

WordPress has its own security mechanism that will enable security for your site to protect them against the hack, errors, bugs, content protection, etc, you still need to ask your developer about the added security measures of your website data and applications.

  1.  Will My Website be Optimize in terms of SEO or Search Results?

The final purpose of a website is to get traffic and generate leads that convert into consumers. If your website is not optimized for search engines this is not possible. Make sure that your WordPress developer knows proper techniques for the on-page optimization for improved search engine ranking results.


  1.  Can I Add More Functionalities/Features To Website In The Future?

You must confirm with your developer that your website will be adaptable in case if you want to add more features and functionalities to it. And if you may need an e-commerce website in the future, make sure to convey this to your developer.

  1.  How much Time would it Take to Develop the Website? Will Developer be Open to Make Updations in It for no charge?

Ask for estimated time in completing the work and convey a deadline accordingly. Your developer or development company must be willing to make the necessary changes or updations as and when required initially after the product is delivered to you. Also, confirm with your WordPress developer what kinds of changes are free and what is not. Ask if they would provide after-support, updates, and maintenance for the website which includes testing its code, refreshing the website content, testing for bugs and errors, updating plugins and WordPress to the latest version.

  1.  Would you Provide Domain and Web Hosting Services too?

Most development agencies also provide domain and hosting services along with their web development services. You require asking your WordPress developer if they provide such services and if it is included in the estimated cost. Or you have the choice to purchase on your own.

  1.  What if any disaster happens accidentally On My WordPress Site?

Ask the developer/ agency if there is any other way to guarantee data safety, backup and security. Backups are very essential for disaster situations when you inadvertently lose any important website data or delete your website or a database accidentally or if your website is hacked.

  1.  What Would be The Mode of Communication?

To work smoothly, you need to be able to communicate with the developer easily, so that you can reach them whenever necessary. To ensure the reliability and trustworthiness of the company/developer, you must know how and when to communicate.

Although WordPress is one of the simplest CMS, there still needs to be some basic knowledge of it in order to work properly. If you want a good and effective WordPress site you need to ask even more questions when hiring an apt WordPress developer or development company.